Talking data collection at events with Glenn Hardy from IER

Talking Regional Events (with Linda Tillman)

In this episode we talk to Glenn about the importance of data collection for regional events. A key message from Glenn is that whilst events need to find out how they can attract more visitors to their event, just as important is how they can encourage them to spend more at the event. With tips and insights galore, this episode will leave you excited about data collection and what it can help you achieve for your next event.